Mobile ticketing platform Dice has generated $6m (€5.4m) in Series A funding in a financing round led by Evolution Equity Partners, according to Musicweek.com.
Dice, which launched in September 2014, said it will use the financing to support its expansion into Europe and North America, as well as to fund the continuing development of its technology platform.
The financing round also featured contributions from existing investors White Star Capital, Designer Fund and Kima Ventures, in addition to new investor Lumia Capital. Dice has now collected $10m in funding since its launch.
“Dice is a long-term focused business and we’re solving hard problems around ticketing,” Dice founder and chief executive Phil Hutcheon said. “We’re removing the barriers for real fans who are fed up of high ticket fees and limited access to primary tickets.
“With Dice, we’ve built a platform where discovering new artists is easy since both our human curation and algorithms surface those most relevant to you.”
JR Smith, partner at Evolution, added: “We see Dice as a transformational platform that utilises the power of big data, machine learning and mobile to improve user experience for live music discovery and ticket purchasing and Dice is a disruptive force from a business model perspective.”
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