Industry News

Pittsburgh Pirates launch ticket subscription plan

Pittsburgh Pirates have become the latest MLB franchise to offer tickets through a monthly subscription plan.

Fans will be able to attend all home games at PNC Park from June through September for $29.99 (£23/€27) per month.

The plan, called the Pirates Ballpark Pass, charges a flat fee for one standing-room only ticket to each game during the month. Standing room areas are available throughout the 38,300-capacity PNC Park stadium.

Pirates Ballpark Pass subscribers simply use the MLB.com Ballpark app on their iPhone or Android phone to enter the stadium. Tickets are non-transferable and potential postseason games are not included.

Cardinals lead the way

Earlier in the season, the team introduced the Pirates Spring Ballpark Pass, which guaranteed fans tickets to the 26 home games in April and May for a one-time cost of $159, or just over $6 per game.

Pittsburgh are 22nd out of 30 MLB teams in terms of attendance, having attracted an average of 23,700 spectators during 2017.

St Louis Cardinals – second on that list – introduced their own $29.99 monthly subscription plan at the start of the season.

Philadelphia Phillies’ have announced a $50 offer for all September home games, while Oakland Athletics are offering a $19.99 plan from June through September.