Dutch ticketing services firm Tibbaa has started services as a mobile virtual network operator (MVNO) on the KPN network.
An MVNO is a wireless communications services provider that does not own the wireless network infrastructure over which it provides services to its customers. UK examples include Tesco Mobile and Sky, which both run through O2.
Tibbaa will sell sim-only plans in combination with its other services, with subscriptions starting at €7.99 (£7/$9.50). The company said that phones, accessories and streaming services will be added soon.
According to Telecom Paper, the company plans a loyalty system where customers earn credits to spend on bonuses such as a month of free calls or free concert tickets.
Tibbaa customers will receive perks such as quick entry at events, meet-and-greets with artists, VIP upgrades and discounts on tickets, drinks and other services. New customers will receive a €10 credit voucher and a powerbank free.
Tibbaa Event ECO Platform uses data from ticket sales to allow organisations and brands to interact with consumers.
An MVNO enters into a business agreement with a mobile network operator to obtain bulk access to network services at wholesale rates, then sets retail prices independently.
KPN has more than 6.3 million fixed-line telephone customers. Its mobile division, KPN Mobile, has more than 33 million subscribers in the Netherlands, Germany, Belgium, France, and Spain under different brand names.
IMAGE: Chevanon Photography
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