Manchester venue Soup Kitchen has linked up with Dice to only sell tickets digitally, adopting a ‘mobile-first’ ticketing policy.
The move aims to prevent touting as tickets acquired via Dice, which launched in September 2014, cannot be resold through secondary agents, as patrons must show the ticket on the app on their mobile on entry.
Dice’s Russ Tannen said: “In a digital world, where you can book everything through your phone, we believe it’s important for venues to move with the times. When venues ditch tout-friendly paper tickets and embrace mobile, everyone wins – except the touts. Soup Kitchen is a great venue partner, it believes in curating the best acts while putting fans first.”
The app provides users with updated stage times and info about support acts, as well as allowing fans to get refunds up to moments before the gig starts.
Soup Kitchen, a bar and music venue located in Manchester’s Northern Quarter District, follows London’s Islington Assembly Hall, which recently became the first UK venue to become digital-only through its partnership with Dice.
Soup Kitchen’s John Howes added: “We decided to work with Dice as their focus on for putting fans first, keeping touts out and event curation complements our forward thinking music policy.
“By making the ticketing journey as seamless as possible, we are giving our customers the best experience we can and at the same time put a stop to secondary ticketing”.
Share this