Industry News

Blockparty kicks off blockchain platform with festival

Blockchain-based ticketing firm Blockparty has launched its ticketing platform for the first time at Elements Lakewood Festival in Pennsylvania, US.

The event brought in more than 7,000 punters and featured headliners Claude Von Stroke and Jamie Jones.

Blockparty earlier this month launched its new global system as it looks to tackle bots and fraudulent ticket sites.

Shiv Madan, chief executive of Blockparty, said: “We want to rid the world of ticket bots and scalpers. We also want people to be able to easily transfer event tickets and safely purchase secondary tickets.”

Blockparty’s verification and security process includes facial recognition, encryption and fingerprint verification to ensure the customer is the only person able to access the ticket.

According to CoinJournal, Blockparty can support an “infinite level of ticket transfers” over its system. This leads to companies having more time to offer incentives for customers to buy and re-sell tickets if they want.

It also allows the original seller, such as the artist, and the secondary seller to earn a share of the sales.

Madan said: “We’re proud to be able to offer a blockchain platform that can do that, and we are incredibly excited for festival goers, music lovers, sports fans, and all live event attendees alike to experience what we’ve built as we roll out marquee event partnerships over the coming months.”

Image: Blockparty