Industry News

Rio Paralympic ticket sales surpass 2m mark

 

Ticket sales for the Rio 2016 Paralympic Games have reached the two-million mark ahead of the conclusion of the event this weekend.

Just a month ago organisers revealed that only 12 per cent of tickets had been sold for the Games, but a late ticket push, including lower prices and freebies for schoolchildren, has led to a surge in attendance.

The UK’s Daily Mail newspaper said that the events at the Olympic Stadium this Saturday and Sunday are likely to be completely sold out.

The high-profile #FillTheSeats campaign also secured 15,000 tickets for youngsters, as previously reported by TickTechNews.com.

According to Paralympics spokesperson Mario Andrada, the two-million mark in sales was reached on Wednesday afternoon.

On Thursday more than 122,000 tickets were sold for all venues.

“The total tickets available for the Games was 2.5 million,” Andrada said.

“We won’t reach 2.5 million because some of the tickets for competitions which have taken place cannot be sold.

“But if we get close to 2.2 million, we would beat our financial target and being in the two million bracket is the closest you could get to London 2012.”

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