The Atlanta Falcons NFL American football franchise has reported a surge in demand for 30-year personal seat licences at its new stadium since Sunday’s dramatic Super Bowl defeat.
The NFL team, which lost in overtime to the New England Patriots at Houston’s NRG Stadium, has sold hundreds of the long-term tickets for Mercedes-Benz Stadium since the weekend.
Two hundred and fifty-six of the PSLs – which guarantee the right to buy Atlanta Falcons season tickets for 30 years – were sold between the end of the game on Sunday and the close of business Monday. A further 347 seats were sold by the close of business Tuesday.
A total of 46,104 PSLs have now been sold for the 71,000-capacity stadium. Around 5,000 have sold since January 12, and 14,000 since the start of the team’s most successful in two decades.
The Atlanta Falcons PSLs went on sale in 2015 and cost from $10,000 (£8,000/€9,300) to $45,000.
Meanwhile, the Houston Texans franchise, which plays its home games at the 2017 Super Bowl venue, has announced a six-per-cent increase in season-ticket prices for next season.
The Texans have sold out 154 consecutive games over the last 15 years, said their average general ticket price next season will be $103.69, which is up 6.5 per cent from $97.32 in 2016.
Houston’s average ticket price in 2016 ranked 13th in the NFL and the Texans anticipate their position will be comparable in 2017.
“Houston Texans fans are a prime reason NRG Stadium has earned the reputation as one of the best gameday experiences in the National Football League for 15 consecutive seasons,” said John Schriever, Texans senior vice-president of ticketing and event management. “With this year’s pricing structure, our goal is to deliver an unrivalled and compelling fan experience as well as remain competitive on the field each and every game day.”