Industry News

Twins provide 30 games for $99 option

Major League Baseball franchise the Minnesota Twins is to offer standing-room access to 30 games in April and May for just $99 (€94/£81).

While the deal excludes the opening day of the 2017 season on April 3 and does not provide a seat, customers are able to purchase up to eight of the passes. The tickets will be delivered directly to the fans mobile device, which will allow access to any or all of the 30 games over the first third of the Twins’ 2017 schedule.

The move comes after the Twins experienced a drop in attendance during the 2016 season as they finished with a franchise record low of 59 wins and 103 losses. Total attendance dropped below two million spectators for the first time since 2004.

For a single-game ticket to watch the Twins play Kansas City Royals on April 5the price would range from $11 up to $68 for a box seat behind the team dugout.

Meanwhile, a season ticket holder could pay between $972 for a ‘field view’ seat and up to $15,795 for a Champions Club pass for 2017.

Other teams in MLB are also attempting to increase their attendance for the 2017 season. In December, the New York Mets franchise announced it is looking to attract more than three million spectators for the first time since 2009.