Industry News

Slash gig to be broadcast in VR

Guns ‘N’ Roses rocker Slash is to be broadcast in virtual reality when he performs in Los Angeles next month.

The guitarist will appear at a concert celebrating the 50th anniversary of L.A. Zoo on May 20. The 50th Anniversary Beastly Ball is sponsored by Citi, Live Nation and NextVR, and Slash’s performance will be the latest in the ‘Backstage with Citi’ concert series.

As well as a live gig, fans also given the chance to access VR behind-the-scenes footage feature, a look at Slash’s rehearsal and an interview.

According to Billboard, the live VR content will also be available on a Google Daydream or Samsung Gear VR headset, along with a compatible smartphone, by downloading the NextVR app from the Oculus store for GearVR or the Google Play store for Daydream.

“I’m honoured and proud to be a part of the L.A. Zoo’s 50th Anniversary Beastly Ball,” said Slash in a statement. “It’s going to be the biggest yet, and I’m really looking forward to jamming live with some good friends.”

Live Nation last year launched its virtual reality partnership with NextVR through the broadcast of a concert by music act Thievery Corporation. Live Nation and NextVR announced last May that they would collaborate to broadcast hundreds of live performances in VR to music fans worldwide.

TicketIQ chief executive Jesse Lawrence recently said “VR is poised to disrupt the current event-attendance model”, and predicted ticket prices could fall.