Gametime, the last-minute sports ticket marketplace, has launched a new feature that allows fans to offer immediate feedback about their experience through the mobile application.
FanViews provides a rating system to grade the quality of the seat and the surrounding offerings. It also encourages fans to submit photos that capture their in-seat experience.
The app suggests photos of personal or group photos “showing the vibe in that section,” a field view from their specific seats providing detail to the row and seat levels, any unique features near the section, including trademark venue locations and nearby concessions or phone charging stations.
FanViews aggregates content submitted for each seat then presents it within the checkout experience. It provides future buyers the information needed to learn more about particular seats.
FanViews is currently in limited release with its complete offering to debut later in 2017.
“When we introduced high resolution, in-event photography, we significantly advanced the fan experience,” said Brad Griffith, Gametime founder and chief executive. “With FanViews, we’re taking that insight to the next level by helping fans learn from a community of other fans. FanViews will also capitalise on advances in image recognition in the medium term, giving fans even more detail in the coming months.”
FanViews is an addition to Gametime’s features such as Snap & Sell, which enables fans to quickly take photos of any tickets they hold and upload them immediately to the Gametime marketplace. Additionally, the Connect feature has introduced a social network for fans to see what events their friends are attending and where they are sitting, allowing them to purchase the nearest available seats.
The Gametime app was also one of the first to use high-resolution panoramic photos as a part of seat selection and ticketing sales.