Georgia Southern University has linked up with Spectra Ticketing and Fan Engagement to streamline its digital ticket platform for its athletics programmes.

Georgia Southern University Athletics charges admission for football, baseball, men’s basketball, women’s basketball and volleyball, while all other sports are free.

The Allen E. Paulson football stadium (pictured) has a 25,000-capacity, and cost an initial $4.7m (€4.3m/£3.6m) to construct in 1994, with a $10m expansion project that was completed in 2014.

Spectra is a leader in the provision of ticketing, fundraising, marketing and analytics services to college athletics, powering more than 120 organisations throughout North America, including NCAA Division I athletics.

“Georgia Southern University is excited to partner with Spectra Ticketing & Fan Engagement as the industry-leader in college athletics and ticketing technology,” said Tom Kleinlein, director of athletics at Georgia Southern University.

“Their services will benefit not only our organisation, but our Eagles fans, as we look forward to providing the best fan and donor experience possible.”

Spectra will also provide an integrated fundraising platform that provides staff with instant access to account data, ticketing and parking information, priority points and membership levels.

Georgia Southern University’s branded eCommerce platform will also provide fans, donors and students with the ability to renew tickets, reissue and transfer tickets, and manage accounts online.

Meanwhile, Spectra has also partnered with Westerner Park in Alberta, Canada, and the Western Hockey League (WHL) ice hockey franchise the Red Deer Rebels to provide ticketing services.

The venue hosts more than 1,500 events a year, with almost 1.5 million visitors.

The new deal will provide the venue and ice hockey team, which plays in one of Canada’s most important leagues, with online and digital ticketing, as well as regional ticketing services for the Province of Alberta, called Tickets Alberta.

Additionally, Red Deer Rebels fans will be able to email transfer tickets, renew their season tickets and playoff tickets online, have access to payment plans, and donate unused tickets to a Rebels-approved non-profit organisation.