Industry News

PyeongChang Paralympics prices tickets to avoid Rio sales problems

Organisers of next year’s PyeongChang Winter Paralympics will sell tickets for as little as $15 as they seek to avoid the sales problems that dogged the 2016 Rio Games.

Tickets, which go on sale on August 21, begin at around $15 (£11.60/€13.30) for a number of events including Para Biathlon, Wheelchair Curling preliminaries and Para Alpine Skiing.

The highest priced tickets, at approximately $125, are for the top seating category at the Opening Ceremony which will take place at the PyeongChang Olympic Stadium.

Just 12 per cent of tickets had been sold a fortnight before the Rio Paralympics started, although a cut in prices to as little as $3 led to a late rally. Eventually around 1.6 million tickets were sold by the time the Paralympics started.

The Paralympic Winter Games will take place from the March 9 to 18 next year and will welcome more around 650 athletes across 80 events in six different disciplines.

PyeongChang Organising Committee (POCOG) president Lee Hee-beom said: “The Paralympic Winter Games are an extremely important part of PyeongChang 2018 and its overall success.

“We want to ensure that tickets for the Games are affordable and available to as many people as possible so that the venues can be full of passionate and excited fans who will enjoy this experience, and who will help cheer these amazing athletes onto glory.”

Catalyst to social inclusion

All ticket holders will have access to the free Games public transport system and cultural activities.

Sir Philip Craven, International Paralympic Committee (IPC) president, said: “The Paralympic Winter Games are a once in a lifetime opportunity for the Korean people to see the world’s best Paralympians in action. The high performance sport will act as a catalyst to social inclusion in Korea.

“Tickets, which go on 21 August, are great value for money and I am confident that those who attend the Games will, at first, be surprised by what they see. They’ll then be inspired by the outstanding performances of the Paralympians and excited for what the human body can achieve.  The Games are not to be missed.”

Korean residents can purchase tickets from the official PyeongChang 2018 ticket website from August 21. From November, tickets will also be available for purchase across Korea at main airports, high-speed railway train stations and other locations.

International spectators will be able to buy their tickets to the Games from the designated authorised ticket resellers in their country of residence.