Industry News

TickX tackles touts in Ireland and shakes up ticket buying process

TickX, the event ticket search engine, is set to launch in Ireland this week and has pledged to revolutionise how people buy concert passes. pulls over 70,000 events from more than 30 ticket sellers into one feed, letting users compare prices for gigs, festivals, sports, theatre, club nights and comedy.

In January, TickX’s Steve Pearce said that the company had gone from strength-to-strength since he and fellow founder Sam Coley rejected three investment offers on the BBC’s Dragons’ Den show.

Millions of television viewers watched as the duo – whose platform was dubbed ‘the Uber of events’ by ‘dragon’ Peter Jones – chose not to accept the terms put forward by panellists on the hit BBC2 programme on New Year’s Day.

Now, as the platform expands into Ireland, it is aiming to stamp out ticket touts by providing a simple way to access a range of tickets.

TickX compares prices on 35 selling platforms and presents the information with the cheapest at the top to ensure transparency to its customers. The site has linked up with ticket providers, including Ticketmaster Ireland, Eventbrite, Tickets.IE, Viagogo and others.

“More people than ever are getting bad deals when buying tickets and that’s where TickX can help,” Pearce said, according to the Irish Sun newspaper. “We list all of the available tickets for each event, starting with the lowest price so customers have full transparency when searching for and purchasing tickets.”

Pearce added: “We sit above all the selling platforms so it’s the one place where people can go to see what’s on and who’s the cheapest.

“If Ed Sheeran or Coldplay, for example, sold out on Ticketmaster, people don’t realise that tickets are also allocated to other primary outlets and may still be available.

“The booking fees may vary and there may be different seats available through these other sellers.”

In January, TickX said it aims to replicate the success of Go Compare and Skyscanner, but for events.