Gametime is fastest-growing US consumer brand

Gametime, the last-minute ticketing marketplace, has been named the fastest-growing consumer brand in the US in a major annual survey filed by the Inc. business magazine.

The San Francisco-based mobile platform, which recently partnered with Ticketmaster, was also named the country’s third fastest-growing private company in the 36th annual Inc. 5000.

According to Inc., its 2016 revenue was $48.8m, after growing by an incredible 34,021% over the previous three years.

The high ranking in the list is significant for Gametime as companies such as Microsoft, Dell, Pandora, LinkedIn, Yelp and Zillow each gained their first national exposure as honourees of the Inc. 5000.

“Gametime is excited to rank as the fastest-growing consumer company in America on the Inc. 5000 list,” said Brad Griffith, founder and chief executive.

“This achievement is a testament to the tireless dedication of our team and the loyalty of our fans. We’re confident we can achieve our mission to unite the world through shared experiences. The world needs it now more than ever.”

Gametime, founded in 2012, saw a 220-per-cent surge in revenue during 2016 as the company tapped into the growing trend of late ticket purchases. The company estimates that 30 per cent of all its sales now take place on event day.

Gametime last year said it had attracted a total of $33m in investment after a $20m funding round that included Casey Wasserman, the chairman of the Los Angeles bid to host the Olympic Games.

It services 60 markets across North America, and offered tickets to more than 5,000 live events such as sports, music and theatre in 2016. It has registered more than four million downloads, with 67 per cent of those coming in the last 18 months.

Reflecting on Gametime’s rise, Inc.’s Guadalupe Gonzalez wrote: “It pioneered listings with actual photos from the seat itself, taken by professional photographers and sometimes even Gametime employees. It also helped that stadiums shifted to mobile instead of paper tickets, which was a personal pain point for Griffith.”

IMAGE: Gametime