Thailand-based digital ticketing startup Event Pop is targeting expansion in new markets after raising more than $2m (£1.5m/€1.7m) in a Series A round.

Event Pop, which has handled over 3,000 events since it was founded two years ago, helps event organisers with their ticketing and marketing efforts. It provides services such as access control, cashless payments, data collection and management, and monitoring and analytics to gigs, festivals, sporting events and business seminars.

The company, which had previously raised $500,000, has now brought in new funding from Thai investors InVent, a subsidiary of the parent of operator AIS, and Kasikorn Bank’s Beacon fund.

Event Pop is backed by tycoon Ittipat ‘Tob’ Peeradechapan, who owns snacks company Tao Kae Noi, and unnamed investors from Japan.

Event Pop chief executive Pattaraporn ‘Max’ Bodhisuwan told TechCrunch that the plan is to invest in new areas for services, and look into the potential to expand to parts of Southeast Asia and East Asia. It is believed Indonesia, Southeast Asia’s largest economy, could be a target for the company.