Industry News

Twickets face-value resale site now live in US

Twickets has vowed to bring tickets to North American music fans at a “fair price” after officially launching in the US.

The maketplace went live in the US this week in partnership with artists such as Niall Horan, Pixies, Wilco and PVRIS, with more names to be announced soon.

Twickets first launched in the UK as a full ticket resale platform in February 2015, and has partnered with major acts such as Adele and Ed Sheeran, as well as leading festivals, ticket agents and venues.

“The UK and the US have a lot in common when it comes to the secondary ticket market,” said Ant Cauchi, US head of Twickets.

“Being able to see your favourite artist or show at the original price set is not often an option for most fans nowadays, and our launch in the US is a major step towards ensuring fans everywhere can see the artists they love at a fair price.”

In May 2017, Twickets expanded to Australia in partnership with Sheeran, who used his website and social media to direct fans to a specifically created landing page where fans could sign up for email alerts from Twickets once tickets became available.

Twickets also partnered with Stormzy, Rag’n’Bone Man, Sigur Ros, DJ Shadow and Laura Marling, and teamed up with Frontier Touring, one of Australia and New Zealand’s largest concert promoters.

“We started Twickets to provide an alternative for true fans who genuinely couldn’t make a show, ensuring another fan attended in their place,” said Twickets founder Richard Davies.

“This is something our team truly believes in, and this belief has been well received thus far in the UK and, most recently, in Australia. We are excited to bring Twickets to the US, and we look forward to its growth and expansion in one of the world’s biggest live-event markets.”

Since its launch, Twickets claims that more than 500,000 of its sellers have saved fellow fans over $20m in inflated prices and fees for event tickets.