Technology provider Syx Ticketing is aiming to improve the connection between venues and resellers through the launch of its Enviso cloud reselling platform.
The Enviso trade portal provides customers with a pre-built cloud connection to distribute their tickets to a global ecosystem of resellers. An open API can be used to connect new resellers or other ticketing back-office systems.
Belgium-based Syx said that Enviso is an improvement on the traditional way of establishing partnerships and managing resellers, which can involve “lengthy, manual processes”.
Venues can easily monitor reseller performance and optimise their sales in real-time, while the reseller gets access to direct-to-gate admission tickets.
Dimitri Degraeve, chief technology officer at Syx, said: “We are proud to announce Enviso, our new software product line that is built on cutting-edge cloud technology and designed to easily scale with future customer needs.
“Enviso is a modular cloud platform, enabling us to add new innovative cloud apps on top of our core ReCreateX platform.”
Syx added that Enviso trade excels in social deal-making, allowing users to discover and close deals with the speed and ease of social networks.
Once connected, venues can easily categorize their partners, allocating reselling capacity and commissions per category, changing ticket distribution in real-time.
Venues can also partner up with other venues, bundling their offers as ‘digital combi-tickets’.
Degraeve said: “We also work with trusted partners to automate our software delivery and provide 24/7 support, critical for global reselling.
“With Enviso, our team has built a next generation solution that enhances the visitor and operator experience end-to-end, making sure that every visit matters.”