Industry News

Atom links up with independent theatres

Atom Tickets has launched its independent exhibitors programme and is further expanding its portfolio of partners.

Through its partnership with Veezi, a cloud-based cinema management solution for independent cinemas, Atom has made it simple for independent exhibitors to integrate with its social movie ticketing platform.

The move adds independent exhibitors BG Cinema Inc, Ruby Cinemas, 8k Cinemas, Aksarben Cinema (Main Street Theatres), Midwest Movies Inc., Nexus Cinema Dining, Taylor Theatres, and Empire Cinemas to Atom’s growing network.

“Independent cinemas are an integral part of movie culture, and we are thrilled to welcome them to the Atom Tickets family,” said Steve Joudi, head of operations & exhibitor relations at Atom Tickets.

“Many independent theatres are located in the heart of thriving college towns where mobile ticketing is crucial to reaching a younger demographic. We are excited to offer them a better way to reach that audience and drive attendance to local theatres.”

These new partnerships join Atom’s list of theatre partners that includes AMC Theatres, Regal Cinemas and Regency Theatres, among others.

“We’re thrilled to offer Veezi customers a complete, seamless back-end integration with the Atom Tickets platform,” said Matthew Preen, president, Veezi. “Our partnership with Atom enables Veezi customers to reach new audiences and ultimately sell more movie tickets.”

Image: CchrisS