Industry News

Glitch causes Broadway ticket drama

A ticketing glitch on Broadway’s ticketing system allowed theatre fans to snap up majorly discounted tickets to Getting the Band Back Together.

Telecharge, Broadway’s official ticket vendor, accidentally listed $169.50 orchestra, mezzanine and balcony seats to the show for $16.95.

According to Forbes, industry insiders suspect that the general manager submitted the incorrect price to Telecharge. The show was altering its prices at the last minute with its first preview performance next week.

The bargain tickets were available to theatre-goers for over four hours as the companies detected and corrected the error.

“When we were alerted to the issue, it was immediately corrected,” said Ken Davenport, the lead producer, general manager, and co-author of Gettin’ the Band Back Together, Forbes reports. “We will, of course, honour any tickets purchased at the lower price.”

The musical is set to open on Broadway at the Belasco Theatre in New York City. Performances will begin July 19, with opening night set for August 13.

Image: Peter K Burian