New York Red Bulls fans can now scan, buy and share tickets as well as access unique matchday content at the MLS team’s home arena through its first-ever dedicated mobile app.
Developed by Venuetize, the app offers a contextual feature that appears when users are at the 25,000-capacity Red Bull Arena, with the team aiming to enhance the fan experience. In addition, fans will have access to New York Red Bulls Radio (both English and Spanish language broadcasts), a weather widget and express ordering of concessions via Appetize.
Fans will have access to in-depth content on the team, including news, photos and videos.
“Through their new mobile app, powered by the Venuetize platform, the Red Bulls are delivering compelling content and a contextually relevant experience to fans – whether they are at Red Bull Arena, or on the other side of the world,” said Karri Zaremba, co-founder and chief operating officer of Venuetize. “We are proud to be a key part of the team’s fan engagement strategy.”
Venuetize already works with Miami Dolphins, Los Angeles FC and AMALIE Arena, the home of NHL team the Tampa Bay Lightning.
Red Bulls director Jayne Bussman-Wise said: “We have developed the app to provide fans with real-time updates, content and information for matchdays. Working together with Venuetize, we look forward to continuing to evolve the app to meet the needs of our fans at Red Bull Arena or wherever they engage with us.”