Eventbrite has completed a deal to acquire Picatic, a Vancouver-based ticketing and event registration platform.
The takeover has been announced seven months after Picatic launched Movement, a service that offers a reduced rate on ticketing platforms for non-profit organisations. In 2015, the company launched a payment model to eliminate service fees for event planners.
“Picatic shares our mission of bringing the world together through live experiences and we are particularly inspired by their commitment to empowering purpose-driven creators to drive positive change in their communities,” said Julia Hartz, CEO and co-founder of Eventbrite.
“Their passionate team includes some of Vancouver’s most skilled developers, and we’re thrilled to bring even more technical talent to our global workforce through this union.”
Hartz also underlined Eventbrite’s plans Canada, hinting that Vancouver will remain a hub for the company.
“Eventbrite has a long-standing commitment to Canada, with creators across the country and employees in Toronto, Calgary, and Montreal,” she added.
“Vancouver is emerging as a lively tech hub, full of world-class talent and innovative companies, and we feel a strong connection to it as a technology and cultural centre. We look forward to continuing to expand our local team and empowering our creators in this vibrant market.”
Jayesh Parmar, CEO and co-founder of Picatic, will join Eventbrite and continue to lead the team in Vancouver. It is unclear whether Picatic will remain a separate brand or will be swallowed up by the Eventbrite umbrella.
“Events are deeply rooted in our company’s DNA and we share the same passion for live experiences as the team at Eventbrite,” Parmar said.
“Joining forces brings tremendous value to our loyal customers, who will now benefit from Eventbrite’s powerful platform, robust feature set, and access to an extensive roster of API and distribution partners.
“We’re excited to share our talented development community and have a broader impact in the Canadian market and beyond.”
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