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Ticketmaster signs Canada’s new pro basketball league

Ticketmaster has been named as the ticketing partner for the inaugural season of the Canadian Elite Basketball League (CEBL), which tips off in May 2019.

The CEBL will feature six teams across Canada, with teams based in Edmonton, Abbotsford, Guelph, Saskatoon, Hamilton, and St. Catharines.

“We’re proud to partner with the ticketing and technology experts at Ticketmaster as we set out to revolutionise basketball throughout Canada,” said Mike Morreale, chief executive of CEBL.

“This is a professional basketball league created by Canadians, for Canadians, and having a leader like Ticketmaster that is so committed to Canadian live events get in on the ground floor speaks volumes to our dedication to our fans to bring them the best live event experiences.”

Ticketmaster will serve as one of the foundational partners of the professional basketball league that will play a major role in the development of Canadian basketball players, coaches, officials, and executives.

“Ticketmaster is proud to partner with the game changing Canadian Elite Basketball League, as they debut next summer,” said Patti-Anne Tarlton, chief operating officer of Ticketmaster Canada.

“With this partnership, Ticketmaster will bring CEBL fans the safest and most secure ticket buying experience available. We are excited to help connect fans to these rising basketball stars.”

Image: Ticketmaster