Atom Tickets, the social movie ticketing platform, is now offering customers the option to purchase tickets through Amazon Alexa via voice control.

Cinema-goers can ask which films are playing near them and buy tickets using just their voice.

“We’re thrilled to be extending our efforts in voice commerce with Amazon Alexa,” said Chris Brucia, head of product at Atom Tickets.

“Atom Tickets is among the first to integrate Amazon Pay with our skill, which will help skip tedious steps related to account creation and payment method entry. This new experience will make it even easier for consumers buy movie tickets on Alexa-enabled devices.”

Atom is also integrated with Amazon Pay, allowing customers to use the information stored in their Amazon account to complete the cinema ticket transaction.

Following completion of purchase, Alexa users are sent an email with the digital ticket, which can be scanned from their phone at the theatre, rather than printing at home.

Patrick Gauthier, vice-president of Amazon Pay, said: “Our goal is to help merchants and brands provide seamless commerce experiences.

“We’re excited to integrate Amazon Pay with the Atom Tickets skill for Alexa, making it quicker and easier for customers to skip the box office lines and buy their movie tickets using their voice.”