The Detroit Tigers have become the latest US major league sports franchise to make the switch to mobile ticketing as the primary means of entry to events at its stadium.
The change will take effect from Saturday when the Major League Baseball (MLB) team stages its TigerFest fan event at Comerica Park.
Tigers fans will be able to enter the stadium using the MLB Ballpark app, which produces a barcode allowing ticketholders to pass through the gates using their mobile devices. Fans will also be able to access the ballpark using the StubHub app. StubHub is MLB’s official fan-to-fan marketplace.
The switch means PDF tickets will no longer be accepted, either in paper or digital form. However, group tickets will continue to be printed by the club while fans who cannot use mobile ticketing will have the option to have tickets printed for them on the day of a game.
Chris Granger, group president of sports and entertainment for Ilitch Holdings, parent company of the Tigers and NHL ice hockey team the Detroit Red Wings, said the change has been made after positive feedback from fans following extensive testing at both Comerica Park and Little Caesars Arena.
He added: “About half the teams across Major League Baseball will begin mobile-only ticketing during the 2019 season, while over 30 NHL and NBA teams have already made the move.
“The industry-wide trend has wide-reaching benefits to fans, including significantly increased convenience and flexibility when it comes to purchasing or transferring tickets to another individual, and adds a uniformed layer of security that ensures your ticket is not fraudulent or counterfeit.”
Image: Detroit Tigers
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