General admission tickets for AFL Aussie rules football games are set to rise for the first time in five years when the 2019 season kicks off next month.
Whilst clubs will be permitted to retain a dynamic ticketing model, the league has confirmed price rises for the cost of the cheapest tickets to games.
Adult general admission tickets will rise from a base of Aus$25 (£14/€16/$18) to Aus$27, while children’s and concession tickets have seen a rise of Aus$1 apiece, to Aus$6 and Aus$18, respectively.
The AFL’s official website reported that the league will continue to encourage clubs to embrace flexibility by granting them the ability to decide the majority of pricing, while the Sunday Funday initiative, which grants free entry to children, is set to remain in place.
AFL spokesman Jay Allen said: “Clubs, in conjunction with their home venues set the reserved seat prices for their matches in the home and away season.
“We all share in the responsibility of making the games as enjoyable, affordable and accessible for footy fans across the season. It is the first time since 2014 general admission tickets have seen any increase.”
Through dynamic ticketing clubs will be able to set pricing according to demand, although the AFL will impose a cap on high-profile fixtures such as the Anzac Day clash between Collingwood and Essendon.
Image: AFL
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