Touts are attempting to shift cinema tickets for sold-out shows of Avengers: Endgame on eBay for thousands of dollars.
The film smashed the ticket pre-sale record in the US within the first six hours, breaking Star Wars The Force Awakens’ first 24-hour pre-sale record.
The high demand as tickets went on sale around the world caused many ticketing websites to crash. Third-party sellers such as Fandango and Atom Tickets also suffered backlogs and long wait times for eager fans, but reported record first-day US sales record.
Erik Davies, the managing editor of US ticketing site Fandango, tweeted that he’d “never seen anything like this before” in the company’s 19-year history.
“I hesitate to call #AvengersEndgame the most anticipated movie of all time, but in all honesty the numbers this one is putting up are extraordinary,” he said.
“I have been doing this for a good while – you all know this – and I have never seen anything like this before.”
Some touts chanced their luck at capitalising on the demand, with one pair of tickets at the AMC on 84th Street in New York, middle row seats, for just over $9,000 (£6,800/€8,000).
However, other people are attempting to resell tickets for slightly more reasonable prices of $50 to $100, which is still around five to 10 times more than the face value.