Ticketmaster Australasia and its parent company Live Nation have partnered with car rental brand Hertz.
Under the agreement, fans across Australia and New Zealand will be provided with special Hertz offers, while customers of the car rental company will have the chance to win tickets to Live Nation tours.
Roger Field, chief executive of Live Nation Australia, said: “Through this new strategic partnership, we’re looking forward to helping Hertz provide their valued customers with access to Live Nation’s growing entertainment portfolio of music, family and comedy tours, and events.
“In addition, our business will proudly use Hertz car rental services exclusively in the production of more than 1,000 live events per year in Australia and New Zealand, across hundreds of tours.”
As part of the partnership, Live Nation has also announced it will utilise Hertz vehicle rental services to drive artists and crew to all of their tours – encompassing more than a thousand live events per annum in Australia and New Zealand.
Damien Shaw, general manager of Hertz Australia and New Zealand, said: “We’re excited to be partnering with Live Nation and Ticketmaster as it provides our valued customers with exclusive and exciting offers that can be enjoyed by the whole family.
“Our focus is on delivering a quality service for all our loyal customers and to further enhance our customer experience. This new partnership allows us to achieve this in a fun and rewarding way.”