‘Parasite’, the winner of Best Picture award at the Oscars, has seen advance sales for this week on the Fandango ticketing website in the US skyrocket 443% in comparison to the week before following the ceremony.
The Korean thriller, which is already on DVD and streaming sites, has so far grossed $170.5m at the global box office, with 43% of that coming from its home market.
According to Deadline, the film grossed $539,000 at 1,060 theatres in the US on Monday, representing a 24% jump from Sunday’s take when the Oscars were held. Its total US gross stands at $36m, and predictions imply it could reach around $45m, making it the fourth most successful foreign-language import in the US, behind ‘Crouching Tiger, Hidden Dragon’, ‘Life Is Beautiful’ and ‘Hero’.
“’Parasite’ is seeing a remarkable uptick in sales on Fandango and on FandangoNow,” Fandango managing editor Erik Davis said, according to Deadline.
“Moviegoers who haven’t seen the movie yet are anxious to discover it on the big screen or at home, while fans who have already seen ‘Parasite’ are ready to re-watch Bong Joon Ho’s masterpiece to unpack its many layers.”
In the UK, ‘Parasite’ earned more than £1.4m in the run-up to the Oscars ceremony on its opening weekend in British and Irish cinemas.