Asia

K-Pop’s SuperM sells 75,000 virtual tickets while Wuhan set to reopen tourist attractions

K-Pop group SuperM attracted more than 75,000 fans to a paid virtual concert this past weekend, while the Chinese city of Wuhan, where COVID-19 originated, is set to reopen its tourist attractions this week after a 76-day shutdown…

SuperM

More than 75,000 people with paid virtual tickets tuned in to watch a live K-Pop concert by SuperM (pictured), in the first of a series of online events on the newly launched Beyond Live concert streaming service.

The platform, launched by South Korean entertainment company SM Entertainment and media powerhouse Naver, will host three more concerts in April and May as part of the four-part series amid the COVID-19 shutdown of live events.

The inaugural event earned upwards for $2m from tickets, according to Forbes, with the average ticket price costing fans around $30 via Naver’s V Live app. The stream also offered more expensive merchandise packages.

In comparison, the band saw gross sales of more than $1m at its February show at the 17,505-capacity The Forum in California.

Wuhan tourism

The Yellow Crane Tower, a landmark tourist attraction in Wuhan, the Chinese city where the COVID-19 outbreak originated, is scheduled to reopen this week after the city’s 76-day lockdown.

The landmark will reopen to the public on Wednesday with a daily maximum visitor capacity of 5,400, and tickets will be sold at a reduced rate of 60 yuan ($8.47) per person, according to the Global Times.

Tickets will only be available online, while on-site booking services will remain temporarily suspended.

Guests will need to scan their health QR codes at the main entrance and have their temperatures read. Visitors will be required to wear face masks and have also been asked to avoid gathering and maintain a one-meter minimum distance from one another.

The central Chinese province of Hubei, with Wuhan being the capital city, has reopened 266 of its major tourist attractions as of this weekend, the provincial department of culture and tourism said on April 26, according to Xinhua/Asian News Network.

Vivaticket

Vivaticket’s enta brand has been selected as the new ticketing solution for Frankston Arts Centre (FAC), a landmark theatre and art gallery in Melbourne.

The tourist attraction previously experience difficulties with patrons not printing their tickets and adding their electronic tickets into their wallet, which was a requirement through their previous system.

Under the new solution with Vivaticket, both print-at-home tickets and electronic tickets are the same and are easily scanned by the printed copy or the electronic copy.

Frankston City Council Coordinator of Ticketing and CRM solutions, Pauline Bagnell, said: “We find enta is capable of satisfying all our ticketing requirements and our team find the process of selling a ticket to be a very easy process. The enta team worked very hard to find a solution for us and we are now still able to market to our patrons previous ticketing history.

“Our implementation was seamless and the training received was very hands on in our own office using our own database.”

Bagnell also praised Vivaticket’s support during the COVID-19 shutdown.

She added: “During the COVID-19 situation we have found the support team amazing. They have worked with us to change our direct debit dates and we find refunding patrons so much easier in enta. The team have also worked hard on reports to enable us to have the details we need to be easily obtainable.

“Vivaticket have also come up with new initiatives to allow patrons to easily notify us if they would like to refund, donate or keep their tickets.”

Image: Dispatch