Tessitura Network has announced chief executive and co-founder Jack Rubin (pictured left) will be transitioning to an advisory role at the end of the year.

He will remain in that role during 2021, while Andrew Recinos (pictured right), who has served as Tessitura president since 2017, has been appointed to be president and chief executive starting January 1, 2021.

Rubin said: “I never expected to be leaving during a pandemic when I drew up this timeline years ago and I am confident the Tessitura Network is well positioned to weather the storm and provide real value to our users no matter what stage of the recovery they are in.

“We’ve been preparing for this for quite a while. Above all, we wanted to create a smooth leadership transition that would be comfortable for both our team and our member organisations.

“Andrew and I have been making major decisions jointly for some time and the company is exceptionally well structured financially and organisationally. I look forward to continued involvement to assist in any roles in 2021 that can be valuable. Until then we have a great deal to accomplish.”

Recinos added: “This transition comes at an undeniably difficult time for our members and our industry. I am humbled and proud to lead our talented team in helping our members navigate their current realities and evolve toward a stronger future.”

Tessitura is a CRM system that powers fundraising, memberships, ticketing, and marketing for museums, performing arts organisations, and other cultural, and attraction-based entities.