TicketSocket has partnered Stay22 to provide event organisers with the functionality to offer lodging, parking, restaurants, and more within their ticketing purchase flow.

Event organisers are paid out as affiliates for any lodging, parking, and restaurant sales they drive with the unique embed of the Stay22 interactive map to their ticketing pages.

California-based TicketSocket’s white label ticketing and registration solution allows organisations to own their branding, have full control over revenue and ticketing fees, increase overall sales with social marketing tools, and own their own customer data.

Mark Miller, chief executive of TicketSocket, said: “Given the current state of the event industry, it’s important to TicketSocket that we use this downtime to support event organisers with unique ways to reinvent their businesses. That’s exactly what this partnership with Stay22 does by providing event organisers with another revenue stream which will be vital post-COVID.”

Stay22 is a venue-centric map-based solution which helps event-goers make decisions by displaying travel services such as accommodation, parking, and restaurants. Stay22 offers more than 60 million bookable listings ranging from hotels, rentals and Airbnb’s, in over 220 countries and territories.

Andrew Lockhead, chief executive and co-founder of Stay22, added: “Helping people has always been at the heart of Stay22, which is why a partnership with TicketSocket made so much sense to us, they work hard to make sure their partners have 100% control of their money, data and brand.

“We both want to offer event organisers the opportunity to continue growing, especially with how COVID-19 hit the event industry. Our solution does this by not only offering a different source of revenue, but also important user data and the option to offer their clients a superior user experience.

“This idea of giving freedom to your partner is something we both share. We’ve built the Stay22 technology to adapt to you and your business strategy, fully customisable and with a team of dedicated souls behind it that are always there to help your business grow.”