New Zealand singer and songwriter Benee is set to perform the world’s first livestreamed concert in front of a sold-out arena audience since concerts have returned.
The final show of the tour, which covered eight shows ranging from theatre to arena level in four cities across New Zealand, will be held at Auckland’s 12,000-capacity Spark Arena.
New Zealand currently has zero community cases of Covid-19 and no restrictions on mass gatherings, therefore allowing the gig to go ahead without any social distancing requirements or mask protocols.
Benee has teamed up with Live Nation and Republic Records to deliver the exclusive livestream of her tour finale on October 17.
The show will be livestreamed and available to ticketholders on Saturday October 17, after which a full replay of the show will then be available for fans globally. Ticket holders will then be able to access the stream on-demand for 48 hours following the performance.
Benee said: “Musicians from all over the place are missing the live connection with their supporters right now so I feel incredibly lucky to be able to get back on stage. I’m so excited that we’re streaming the Auckland show, it means we can bring my fans from all over into the room with us.”
Mixcloud
Mixcloud, a British online music streaming service, has launched ticketed livestreams.
The new feature will allow artists to create pay-per-view livestreams through Mixcloud LIVE.
Artists can decide whether or not they would like to make the performance available after the stream for free or continue to charge.
Mixcloud also said they are “still working out the economics with the initial wave of shows to see what cut makes sense for all the parties involved”.
It is currently only available to a select number of invited artists who are in Mixcloud Select, including Flying Lotus, Lafawndah, Leon Vynehall & Roisin Murphy.
Rapper and hip-hop legend Nas, who recently invested in the company, also has a live event planned.
Nico Pere, Mixcloud’s chief executive, said: “Live streaming on Mixcloud was received with amazing enthusiasm and has been a game changer for us. Launching Tickets is our next step in helping artists and creators generate new income and building out a full-stack music platform, with creators at the core.”
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