The Los Angeles Chargers NFL franchise has boosted its premium fan experience after teaming up with Confirmed360.

The elite concierge service will become a Chargers LUX partner and will provide exclusive access and experiences to both suite owners and premium club seat owners for 2021.

Confirmed360 specialises in connecting high-net-worth individuals and companies to celebrities, musicians, athletes, and influencers while providing exclusive VIP entry to events in music, sports, theatre, fashion, film, and television

As part of Chargers LUX, suite owners and – new for 2021 – club seat owners at SoFi Stadium will have access to proprietary Confirmed360 experiences inventory all year.

Matt Ampolsky, Confirmed360 founder: “As goods and services become commoditised, the customer experience that companies create will matter most. By joining LUX, we will create more opportunities for loyal fans than ever before to gain access to premium sports and entertainment experiences in Los Angeles and globally.

“The Chargers organisation understands the value in providing their elite fan base with unprecedented, transformative moments. Collectively, we will redefine enhanced fan experiences on and off game day. We are looking forward to working with the Chargers organisation and LUX.”

Chargers LUX Premium Club Seat and Suite owners will be provided a Confirmed360 entertainment concierge to personally assist with all their needs and requests throughout the year through their Chargers LUX affiliation.

Confirmed360 joins Chargers LUX partners Velocity, Spring Place, and PS (formerly Private Suite), providing access to experiences in Los Angeles and beyond at no additional cost to Chargers’ premium suite and club seat owners.

A.G. Spanos, Los Angeles Chargers’ president of business operations, said: “Chargers LUX was an innovative approach our organisation undertook to enhance the traditional premium offering of most professional sports teams. The additional value and extraordinary benefits our suite owners enjoy through Chargers LUX are unparalleled and, without a doubt, make the Los Angeles Chargers’ premium experience among the best in all of sports.

“To be able to extend those benefits to club seat owners for 2021 is another example of how we are focused on changing the game when it comes to premium. The addition of Confirmed360 to our LUX partner family only further demonstrates our commitment to investing in premium experiences and partnerships that provide Chargers fans with best-in-class service and access on game day and beyond.”

As well as the Chargers, SoFi Stadium will serve as the home of the Los Angeles Rams, which christened the new stadium with a 20-17 win over the Dallas Cowboys last month, but the absence of fans created an eerie experience inside the 70,000-seat venue.

SoFi Stadium also staged a virtual ribbon-cutting ceremony to kick off the venue’s first year and celebrate the work of the thousands of people that have been part of the development. At a reported cost of $5bn (£3.9bn/€4.2bn), the stadium, which broke ground in November 2016, is said to be the most expensive sports venue in history.

Image: SoFi Stadium