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Zicket extends deal with Hong Kong Observation Wheel

Asian event technology solutions provider Zicket has extended its partnership with one of Hong Kong’s most iconic tourist attractions, The Hong Kong Observation Wheel (HKOW) & AIA Vitality Park.

The renewed two-year deal builds upon an initial three-year term, and includes introducing a range of COVID-responsible features to aid the safe return of customers in line with local government guidelines and restrictions.

Zicket, which has supported events in Hong Kong, Singapore, Macao and Shenzhen, has broken its COVID-Toolkit down into three main sections, which are ticketing, access control and RFID and cashless payments.

The system has a number of features that support the ‘new-normal’ brought about by COVID-19 including, real-name ticketing, custom questionnaires and declarations, capacity controls, timed sessions, marked seating, self-scan access control and timed-session ticketing.

The wheel, which is operated by The Entertainment Corporation Limited, welcomes more than one million customers per year.

Anthony Silver, director of operations, The Entertainment Corporation, said: “In a year of uncertainty, it is important to have partners that are flexible and one step ahead of the game. Zicket has been instrumental in implementing advanced Covid related ticketing and access control measures that have allowed us to operate during an unusual year.

“The team has been constantly developing new and unique ideas to ensure our customer base is contactable and traceable which has been invaluable and allows us to be recognised as a leader in ‘responsible’ entertainment.”

In November, Zicket teamed up with Hong Kong’s first purpose-built COVID-safe venue, The Grounds at AIA Vitality Park.