CTS Eventim has acquired a majority interest in a new Berlin-based concert agency, DreamHaus.
As part of the move, Matt Schwarz will become the chief executive and managing partner of DreamHaus, after previously holding positions as chief operating officer and managing director at Live Nation GSA (Germany, Switzerland, Austria).
In January this year, Schwarz teamed up Eventim as head of eventimpresents and was tasked with acquiring attractive national and international tours and shows on behalf of Eventim Live.
DreamHaus will later form part of Eventim Live, the German ticketing and live entertainment firm’s unified promoter network.
Under the agreement, DreamHaus will be jointly responsible with eventimpresents for organising and programming the Rock am Ring and Rock im Park festivals, starting from the 2022 editions.
Klaus-Peter Schulenberg, chief executive of CTS Eventim, said: “Even in the face of the challenges posed by the coronavirus pandemic, Eventim Live continues to grow its network and strengthen both its market position and potential. We have always claimed that CTS Eventim will emerge stronger from this crisis.”
Schwarz added: “I’m very pleased about the partnership between CTS Eventim and DreamHaus, which offers our team all manner of opportunities for a successful future. I am also grateful to CTS Eventim for the confidence the company has shown in jointly implementing our visions within this partnership and thus offering artists the best possible service and the ability to reach the greatest possible audience.”
The acquisition of DreamHaus expands Eventim Live’s pan-European network to 35 promoters in 15 countries.
The announcement follows yesterday’s news from the German ticketing firm that it has expanded its business operations in Israel through a joint venture with promoters Zappa Group.