Accesso Technology has added 12 leisure, entertainment and cultural operators across North America to its portfolio.

The expansion includes partnerships with the likes of Eldora Speedway in New Weston, Ohio, which features permanent and festival-style seating. The 22,000 permanent grandstand and VIP suite seats make it the largest sports stadium in the Dayton, Ohio-region.

Other partners include Stoughton Opera House in Wisconsin; Catawba Farms in Newton, North Carolina; and, City of San Ramon in California.

The strategic agreements will provide each of the operators with access to the accesso ShoWare box office ticketing suite, with all installations slated for completion by August 2021.

The accesso ShoWare ticketing suite, which has more than 600 installations in theatres, concert venues, sports arenas, casinos and attractions around the world, aims to boost the guest experience and drive revenue in the process.

The Software-as-a-Service (SaaS) solution enables full management of the end-to-end ticketing process on a single platform. It also offers operators flexibility and control over ticket sales in assigned seating venues, allowing them to streamline the ticketing process while maximising revenue.

The fully hosted, highly customisable, white-label accesso solution is installed over weeks, rather than months, to launch – and offers functionality to support spaced seating, contact tracing, donation tools, live streaming and email marketing integration, and more.

Steve Brown, chief executive of Accesso, said: “Our team is thrilled to see so many beloved destinations, venues and attractions reopening, and we are honoured to stand by their side throughout the process.

“The right ticketing technology holds more potential power for operators than ever before, both for enhancing the guest experience and reducing operational challenges. We are excited to see that power come to life with these latest partnerships.”

The technology solutions provider for attractions and venues currently serves more than 1,000 venues in 30 countries around the globe.

Image: EldoraSpeedway/Creative Commons Attribution-Share Alike 4.0 International/Edited for size