Venue management services provider Spectra has partnered with Venuetize to offer a contactless mobile application across its more than 300 properties.
Guests attending sporting events and other live entertainment will be able to utilise the Spectra Mobile Application to search for and select the specific property and use the venue’s integrated ticketing, mobile payments, parking and mapping capabilities.
Each venue will have the ability to choose from a full native application, an integration into an existing application, or app-less ordering and payments.
The OC Fair in Costa Mesa, California will be the first venue to test-drive the Spectra Mobile Application. Guests will be able to mobile order and pay with ease by QR Code scan and web deployment for their food and beverage. In addition, the Budweiser Events Center in Loveland, Colo. will be the first property to utilise the Spectra native app, which will go live in August 2021.
“Our relationship with Spectra provides a tremendous growth opportunity for our company,” said Perry Teague, Venuetize’s VP of business development. “Under the guidance of Spectra leadership, we will work together to identify properties that can leverage our mobile solution to provide a premier experience for their guests.”
Spectra operates at a host of venues around the world, including Inter Miami CF Stadium, Aztec Stadium in San Diego and Singapore Sports Hub Complex
Founded in 2014, Venuetize works with professional sports teams, stadiums and arenas, casinos, entertainment districts, and shopping destinations across the globe.
Jim Pekala, Spectra’s chief finance officer, said: “As we continue to reopen venues in a post-COVID world, our clients and our guests are expecting a seamless, touchless experience. Spectra’s partnership with Venuetize is about providing the best options available for mobile-first technology and contactless payments.
“We were looking for a partner that could handle the complexity that comes with integrating different technology ecosystems across hundreds of venues. Venuetize has risen to the challenge, and we are excited to launch our mobile app this summer.”