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Roboticket signs with Polish champions Legia Warsaw

Roboticket has become the new ticketing provider for Polish football champions Legia Warsaw, the country’s best-supported team.

The digital transformation deal comprises advanced ticketing and fan management services including season ticket, hospitality workflow and accessibility services.

As a part of the contract, Roboticket will provide a number of third-party integrations, such as SalesForce (CRM), TISA (Single Sign-on), and SkiData (access control).

Roboticket said the club — which has won the last two top-tier Ekstraklasa league titles — and its fans will benefit from the extensive functionality of the operator’s platform, which improves business processes and delivers a positive fan experience.

In the 2018-19 season, the last not to be impacted by Covid-19, Legia had the highest average attendance in Polish football with 17,600 fans per match.

“We are delighted to have a new ticketing partner that perfectly understands our needs, and even more importantly, delivers to our expectations. Roboticket fulfilled this perfectly,” said Paweł Kokosza, Legia’s commercial director.

The deal further expands Roboticket’s presence in Poland, with half of the 18 Ekstraklasa clubs now using its services.

Michael Pyda, chief executive at Roboticket, said: “We are totally focused on the sports market and digital transformation which we have now delivered to over 30 clients. We are very happy to have Legia Warsaw among the teams that decided to work with us.”

Roboticket provides services in Poland, UK, Brazil, Denmark, Germany, Finland, Austria and Slovenia.

Roboticket played a leading role in getting fans safely back into Polish stadiums in greater numbers last year, working closely with partners and football and health authorities to develop rules and guidance.