Phoenix Raceway has signed a deal with ticket insurance provider FanShield, a member of the Protecht family of technology companies, for naming rights to its infield experience.
The agreement officially rebrands the space as the FanShield Infield Experience. The infield is easily accessible from the Midway and allows fans to walk inside the NASCAR Cup Series garages for a closer look at their favourite teams and drivers.
Read the full article here on our sister website, TheStadiumBusiness.com.
Image: Phoenix Raceway
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