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Tickitto pursues new partnerships after $4.5m funding round

Tickitto has launched its B2B ticketing marketplace following the closure of an oversubscribed $4.5m seed round.

The UK-headquartered operator will supply tickets to sports, music, theatre and cultural experiences via its REST API, supply distributed via Amadeus and European travel operators Él Viajas Corte Ingles and Carrefour Voyages.

The funding round was led by Berlin-based Vorwerk Ventures with participation from TriplePoint as well as early-stage investor SeedCamp. In addition, the round includes notable strategic angel investors such as Martin Gould, who was head of product for Spotify’s Content Platform, and ComplyAdvantage chief executive Charles Delingpole.

Dana Lattouf, Tickitto’s chief executive, said: “I am proud and inspired by the way we’ve risen to the challenge given the impact of COVID and this funding round is perfectly timed with the great return of events and experiences. We’re grateful to have the continued investment of our current investors and excited to welcome our new investors on this journey of scale.

“Having focused on our technology while the events and travel industry was essentially in hiatus due to the global pandemic, we are now strongly positioned to develop new strategic relationships with suppliers and distributors. We’ll be using the funds to hire heavyweight partnership development teams and to invest in data infrastructure which will help Tickitto’s clients provide a level of personalised service previously unavailable in the ticketing industry.”

Founded in 2017, Tickitto aims to solve the complex supply problems by creating open ticketing design principles, similar to those that have revolutionised consumer banking. The company has sought to design a way for platforms to incorporate the supply of ticketed events to their customers at a fraction of the effort it would traditionally take.

Sascha Günther, principal of backer Vorwerk Ventures, said: “We’re very excited to be part of the journey. Their business fits perfectly into our portfolio of disruptive innovators. We have been impressed with the progress they have made both in terms of technological innovation and the relationships they have developed with major players.”

In 2019, Google for Startups selected Tickitto as one of 10 startups across the UK for its Female Founders residency programme and NatWest Business recognised Tickitto as one of the Top 10 businesses in the Southwest of England and Wales.

Image: Kevin Schmid on Unsplash

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