Dice has continued its expansion in North America after becoming the ticketing partner of the Newport Jazz Festival and Newport Folk Festival.
The famous music events, which have featured the likes of Miles Davis and Bob Dylan since being founded in the 1950s, will offer digital ticketing for the first time through the partnership.
Some 10,000 attendees are expected each day at the events which will be staged over two weekends this July at Fort Adams State Park in Rhode Island.
“Every year of the event, we work with our partners to innovate beyond traditional ticketing,” said Jay Sweet, executive producer of Newport Folk.
“The most important thing to us is that the fans have a fantastic experience and we know that experience starts long before doors open to our event. In a year where fans deserve to get out and go see the music they love, we know Dice is the right partner to make things as easy as possible, fair, transparent and intuitive for our Newport Family. We want these tickets in the hands of our fans and not on the secondary market.”
Dice moved into the US market in 2019 and opened a ‘second’ headquarters in New York City in 2021. Last year it raised $122m (£89m/€104m) in Series C funding.
“Newport Folk and Jazz Festivals have an unmatched legacy as two of the most celebrated music events in US history and it’s an honour for Dice to be named their partner,” said Dice president Russ Tannen. “At Dice we love working with the most ambitious operators in the world, whether that’s rising independent venues through to legendary festivals that continue to push the boundaries.”
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