Greek football club OFI FC, which is based in Crete, has extended its partnership with ticketing platform, Ticketmaster.
OFI will continue to utilise technology solutions from Ticketmaster including digital ticketing and access control, as well as marketing support. The continued aim of the collaboration is to grow the fan base and drive ticket sales.
Dimitrios Petropoulos, business development director, Ticketmaster Hellas, said: “Ticketmaster provides a seamless connection between sports clubs and their fans and the tools we provide allow our partners to find, identify and engage with their fans.
“OFI FC and Ticketmaster have been successfully working together now for three years and over the course of our partnership, we have worked closely with the club to streamline and improve the fan experience, introducing new innovations that have helped the club adjust to the new safety regulations following the impacts of COVID-19 on our industry.”
Petropoulos added: “We’re extremely proud to have extended our existing relationship with the club and look forward to further exploring ways to drive innovation in all areas of importance.”
Lefteris Apostolaskis, head of ticketing at OFI Crete FC, said: “We aim to provide OFI fans with high quality services and to ensure that our systems allow us to better understand their needs.
“We are pleased to renew our partnership with Ticketmaster, the world’s leading ticketing company, in order to develop new ways to improve our fan experience and promote the development of our team.”
Image: Emilio Garcia on Unsplash