AEG Presents has opened its first traveling mobile box office that will sell fee-free tickets from the back of a food truck.
The inaugural mobile box office, which is operating out of Mile High Pretzel Co’s food truck in Denver, will offer tickets to upcoming concerts at the Bluebird Theater, Gothic Theatre, Ogden Theatre, Mission Ballroom, and Fiddler’s Green Amphitheatre. It will also give away free concert tickets, prizes, and Philly-style pretzels over the summer.
AEG said the ‘Denver Concert Truck’ offers fans the opportunity to purchase tickets without fees, but with face-to-face interaction. It will operate out of two windows, with Mile High Pretzel Co. serving pretzels on one side, and AEG Presents facilitating ticket purchases and offering giveaways on the other.
“In celebration of our first summer back at full capacity, we wanted to do something for our community to ensure live music would be enjoyed as often as possible,” said Kellie Owens of AEG Presents. “Our hope is that the truck brings that human connection back to purchasing tickets, while also saving fans a few bucks.”
Shows available for purchase include Jack Johnson, Boyz II Men James Taylor and his All-Star Band, and Alice in Chains.
Denver Concert Truck will bounce around several locations this season, stopping at local spots such as Fiddler’s Green Amphitheatre, Civic Center Park, Santa Fe Arts District, Empower Field at Mile High.