English League One club AFC Wimbledon has expanded its partnership with premium ticketing marketplace, Seat Unique.

The extension means that Seat Unique will become AFC Wimbledon’s official hospitality sponsor, starting with the 2022-23 season. As part of the sponsorship, members from Seat Unique’s customer service team will be present in hospitality lounges during home matches at The Cherry Red Records Stadium, to discuss online bookings for match day experiences.

The team will also discuss Seat Unique’s other hospitality offerings including sports matches and concerts at Wembley Stadium, domestic and international cricket fixtures in the UK, horse racing events, England Netball games and more.

Seat Unique will also sponsor AFC Wimbledon’s Networking Bar, Gold and Platinum Lounges, and private boxes around the club’s ground.  Hospitality packages can be booked via Seat Unique’s platform, with experiences to suit fans’ tastes and budgets.

AFC Wimbledon first partnered with Seat Unique in September last year, when it announced the marketplace as its official hospitality sales partner. Seat Unique will continue to power the club’s online hospitality sales for the next two years.

Robin Sherry, chief executive and founder of Seat Unique, said: “After nine successful months of working together, we are excited to expand our partnership with AFC Wimbledon by becoming the official hospitality sponsor.

“By having members of our team available on match days allows fans to have a personal point of contact available to answer their queries and book new VIP experiences. Not only is this a significant benefit for hospitality guests, it’s also a fantastic way to help us on our mission of making VIP experiences more accessible than ever, online and in person.”

Ivor Heller, commercial director at AFC Wimbledon, added: “From when we first worked with Seat Unique it felt like a perfect fit. They’ve helped to improve our hospitality sales and we look forward to extending this relationship for many years to come.”

Image: Courtesy of Seat Unique