Dice has become the primary ticketing partner for Outernet’s two new venues in London, Here at Outernet and The Lower Third, which are part of a new immersive media, music and culture district set to open later this year.
The ticketing and discovery platform will primarily offer tickets for the new venues, with Here boasting a capacity of 2,000. It is also the first live events venue to be built in Central London since the 1940s, and will be located on the corner of Oxford Street and Charing Cross Road.
According to Dice, ticket demand in London was up 56% in the second half of last year compared to the same period in 2019. The venues will host live music, dance, comedy and immersive theatre.
The venues already boast sold-out shows for DJ Annie Mac and Britain’s Eurovision star Sam Ryder. Upcoming shows ticketed through Dice for Here at Outernet also include Alfie Templeman.
Andrew Foggin, global head of music at Dice, said: “Outernet is set to completely transform live events in central London, an area that once played host to the biggest names in British music.
“At Dice, we’re all about making the live events experience better for fans, so we’re thrilled to partner with Outernet and their cutting edge venues in an area with such incredible music heritage. Together, we want to help fans enjoy a live experience like no other, leveraging our technology and platform to discover new artists and events at Outernet.”
Karrie Goldberg, operating partner of Outernet, added: “We are thrilled that Dice have come on board as the primary ticketing partner for our live events at Here and The Lower Third.
“Their commitment to delivering the best possible experience for fans and disrupting the live ticketing business aligns with our own values, and we are excited to have their support on our exciting programme of events at the two new venues.”
Dice recently announced a partnership with Miami-based dance music venue Club Space.
Image: Outernet Global
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