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American Dream attraction moves towards flexible ticket options

American Dream, a location near New York dedicated to entertainment, retail and dining spanning more than three million square feet, has introduced a Points Pass at its Nickelodeon Universe indoor theme park.

Developed by Triple Five Group which specialises in shopping centres and entertainment complexes, American Dream includes a number of attractions such as DreamWorks Water Park, Nickelodeon Universe theme park, Legoland Discovery Centre, Sea Life Aquarium, Big Snow Ski Hill and more.

Visitors to Nickelodeon Universe will now be able to use the Points Pass to pay for just the individual attractions they would like to visit.

Guests will still be able to purchase an All-Day Pass that allows for unlimited rides on all of Nickelodeon Universe’s attractions, but the new pay-per-ride option enables flexibility and customisation opportunities for patrons.

The theme park also offers a Season Thrill Pass which provides unlimited admission all summer.

Don Ghermezian, chief executive of American Dream, said: “The Points Pass provides our guests the flexibility to experience a few rides, meet their favourite Nickelodeon character, then try a new restaurant, experience another attraction, and shop our retail lineup, all in one visit.”

Image: Martin Lewison/CC BY 2.0/Edited for size