Attractions & Experiences

Excel London’s Jurassic World: The Exhibition sells 190,000 tickets

Featured image credit: engin akyurt on Unsplash

Jurassic World: The Exhibition, an immersive experience at Excel London, is extending its run due to popular demand, becoming the venue’s longest ever in-hall event. 

The experience, which is based on the Jurassic Park movie franchise, has sold more than 190,000 tickets since opening its doors on August 24 this year. Promoter FKP Scorpio Entertainment and The Luna Cinema have now released additional tickets and dates until January 15 next year, due to popular demand.

Excel, which hosts around 400 events a year from Formula E to Comic Con, will see Jurassic World become its longest running experience at 144 days.

Damian Norman, head of live events at Excel, said: “Jurassic World: The Exhibition was a first toe – or should that be claw – in the water for Excel and the immersive experience genre, so for it to be so successful is a fantastic proof of concept.

“To bring the event to Excel took more than a year of planning, so for it to also sell the most advanced tickets of any of the eight previous Jurassic World events is incredibly rewarding for everyone involved.”

The experience, which spans 20,000 square feet, has featured on BBC One’s Strictly Come Dancing and saw celebrity Hamza Yassin and professional dance partner Jowita Przystał perform to the Jurassic Park theme tune after visiting the experience.

Norman added: “As one of the UK’s busiest event venues, one of the biggest challenges Excel faces is finding space in our calendar for such long-term tenancies.

“That’s why we’ve been looking at how we better use our entire campus and investing in our dock edge area to create a series of new spaces, which will allow us to host many more immersive experiences in the future.”