Seat Unique will power online premium ticket and hospitality sales for English Championship club Birmingham City FC, in a three-and-a-half-year deal.
Birmingham City fans will be able to purchase premium and hospitality options 24/7 through Seat Unique’s online platform.
The partnership began yesterday (Thursday) and premium tickets and hospitality packages for Birmingham City’s 2022-23 home fixtures at St. Andrew’s are now available to purchase through Seat Unique.
James Corrigan, commercial manager at Birmingham City FC, said: “We are delighted to have secured a partnership with Seat Unique for the three-and-a-half years. Our partnership with Seat Unique will provide customers with flexible opportunities to book our premium offerings when and wherever they want. We are proud to be associated and working with a brand who are digitalising every aspect of the hospitality and the premium ticketing process.”
Robin Sherry, Seat Unique’s chief executive and founder, added: “We are beyond thrilled to be teaming up with Birmingham City FC. They have an amazing fan base and we couldn’t be more excited to give them access to the club’s five-star football experiences through our trusted marketplace.
“We can’t wait to see even more Blues fans enjoying the best of hospitality at St. Andrew’s.”
Earlier this week, Seat Unique also announced a partnership with fellow EFL Championship club Watford FC, as well as independent concert and tour promoter Robomagic.
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