Industry News

Australian Football League freezes 2023 admission prices

Featured image credit: Tyson Bennett on Unsplash

The Australian Football League (AFL) has continued its dedication to making the sport accessible by putting a price freeze on general admission tickets for all matches at the Melbourne Cricket Ground (MCG) and Marvel Stadium across the 2023 season. 

The AFL has frozen prices for the Toyota AFL Premiership four the last four years, across the 2019, 2020, 2021 and 2022 seasons. Adult tickets will cost A$27 (£16/€17/$19), concession tickets will cost A$18 and children’s tickets will be available for A$5. Kids under four-years-old will be allowed into games for free.

Following a successful trial last year, there will also be a new family ticket available, which consists of two adult and two children admissions for A$54. This will be available at all home and away season games at the MCG and Marvel Stadium.

Tickets for the MCG (pictured) are available through Ticketek and tickets for matches at Marvel Stadium are available through Ticketmaster. Tickets will go on sale tomorrow (Tuesday) for Club and AFL Members, followed by a general sale on Wednesday.

“More than 6.1 million fans attended a game last season, one of our best seasons on record both on and off the field, and with the 2023 season 30 days away, the momentum is very quickly building,” said AFL executive general manager of customer and commercial, Kylie Rogers.

“The price freeze and family ticket are part of our commitment to fans in keeping footy prices as affordable and accessible as possible and thanking members and fans who continue to stick by their clubs, as cost-of-living pressures are very much front of mind for every household.

“We are really aware of the challenges everyone is facing; this is the fifth year in a row we have frozen GA prices – it is an important part of continuing to make the game as accessible as possible.”

Rogers added: “In driving key commercial outcomes, it allows us to keep AFL matches affordable and accessible while also working with another of our key priorities to ensure our game is affordable and accessible at community level, where young boys and girls can play footy.”