Asia

BookMyShow to support inaugural Indian MotoGP event

BookMyShow has been unveiled as the official ticketing platform for India’s inaugural MotoGP motorcycle-racing event later this year.

The platform is inviting fans to register their interest in tickets ahead of the MotoGP Bharat event over the weekend of September 22-24 at the Buddh International Circuit in Greater Noida.

Initial reports suggest that general admission tickets will go on sale soon with six price categories available, starting at just Rs800 (£8/€9/$10) – considerably cheaper than the usual MotoGP ticket.

“We are glad to be able to begin this strategic partnership with MotoGP Bharat and start our journey together as the official and exclusive ticketing partner for the debut edition of the superbike Grand Prix in India,” said Anil Makhija, chief operating officer of live entertainment at BookMyShow.

“At BookMyShow, our aim has always been to enable access to and provide for unforgettable, entertainment experiences across the spectrum of sports, music, comedy, performances and beyond, and bringing motorsport to India is a critical milestone in this journey for us.”

BookMyShow processed tickets for eight million customers for live entertainment shows in 2022.

Makhija added: “BookMyShow has always played an active role in the growth of Indian sports across formats and this strategic partnership is in line with that ambition to nurture and make accessible all forms of sport.

“We are excited about using our technological know-how effectively for our wide, loyal, digitally savvy consumer base to deliver an impeccable and seamless experience for Indian fans who are avid bike lovers, across the MotoGP Bharat journey with ticketing being the first step in this momentous ride for motorsport fans across the country.”

Pushkar Nath Srivastava, chief operating officer of FairStreet Sports, the event’s promoter, said: “This collaboration brings together two firms with the vision of delivering an unparalleled racing experience to Indian fans. By joining forces with BookMyShow, we will offer fans a seamless and convenient 360-degree experience. Together, we are committed to create an unforgettable MotoGP journey for all our fans, ensuring lasting memories and unparalleled excitement.”

Image: Harlie Raethel on Unsplash